Flavoring of functional foods and nutraceuticals is one of the best things to do. However it is necessary to be careful when promoting products that have a specific feature in the best. You need to be sure that you have the proper knowledge and expertise to make sure you do an unquestionable job. You should make sure that other than functionality you have a product that has superior appearance as well as a great taste. Therefore you must make sure that you flavor your product well and also you give it a great appearance.
When developing flavor you have to think about the trend in a given food or beverage category. At the same time when it comes to healthy foods you have to think about the types of nutraceuticals. If you are to develop the flavor successfully you have to think on the kind of nutraceutical that you are using. That will make you develop something close to the kind of food product that you are using.
When you want to develop the flavor, first of all, think about the overall product and also the marketing strategy before you decide on the specific flavor. The marketer or the developer should come up with the kind of functional component to be used. When it comes to flavor development it is wise to involve experts and product development partners if you are to achieve the quality that you want. That will work well to ensure that you get the kind of product that you want. The expects will come with different suggestion to better your products.
The common flavors that are used in functional foods and beverages are fruits. In this case you need to ensure that you use a true fruit profile. The expectations of the consumers is that the products will have a natural taste. The flavor should reflect the components used to make the product. So you must make sure that product as natural and fresh as possible.
You should think of using berry and citrus flavors when it comes to antioxidants. These flavors are highly associated with vitamin c which is a great ingredient of antioxidant products. You can also think of paring the citrus flavor with other fruits that are milder to create the tropical flavor blend. The commonly used flavors for children functional beverages are bananas and strawberry. All that you need is to make sure you use experts to develop these flavors. That is the only way you can make sure you succeed in the development of the right flavors for your nutraceuticals.